• PIDARI = RESILIENCE

    We help companies gain traction and succeed through tailored solutions, especially during these challenging times.

  • SERVICES

    We collaborate with consultants to deliver tailored solutions, from defining product-market fit and go-to-market strategies to improving customer experience and exploring new markets. Let us help you build a roadmap to success.

    WHY WE'RE DIFFERENT

    • Embedded Partners: We're not just advisors; we're an extension of your team, committed to your success.
    • Fractional Excellence: Access top-tier talent without the full-time investment. Maximum impact, optimized resources.
    • Holistic Problem Solvers: From user experience to financial strategy, we address every dimension of your business.

     

    Our Approach: Precision-crafted teams & expert squads tailored to your specific needs. Starting at $9,900/month.

     

    1. Product Squad: Elevate user experiences from adequate to exceptional.

    2. Growth Squad: Transform your brand from hidden gem to industry standout.

    3. Finance Squad: Navigate funding landscapes and optimize your financial trajectory.

    4. Data Squad: Convert raw information into strategic advantage.

    5. Automation Squad: Streamline operations for peak efficiency and reduced costs.

     

    Our Advantage

    ✅ Seasoned strategists paired with skilled executioners

    ✅ Laser-focused on measurable outcomes

    ✅ Deep integration with your business ecosystem

    ✅ Consistent influx of fresh perspectives

    ✅ Lean approach and maximum impact

     

    Our Ethos: Poise Amidst Complexity

     

    - We architect solutions, not just services.

    - Challenges ignite our innovation.

    - Continuous learning fuels our evolution.

  • MANAGEMENT

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    • Past experience includes: Lead Instructor, General Assembly (2018-2021)
    • Managing Director at 23 Design, now frog design (2017-2018)
    • Team Lead at Omada Health (2016-2017)
    • CEO and exit from a stealth startup (2014-2016)
    • Manager, Incubator + Funding Applications at SDTC (2013-2014)
  • CLIENTS

    We've successfully worked with many clients.

    Startups

    North American Clients

    Our clients have included Blume, Canary Health, Creator, Everwise, Farm Hill, Gladly, Glo, Lyra Health, Hired, Kip Health, Kiva, Masterclass, Orbit, Osmo, Outcomes, Principal, Spire, Treasury Dynamics, Welkin Health, WellSet, WEST, and WeTravel.

    Companies & Organizations

    International Clients

    Our clients have included Schindler, the Governments of Canada and Japan, Sustainable Development Technology Canada (SDTC), South Pole Group, JETRO, and the University of Ottawa.

     

  • A Few Testimonials

    From Previous Clients

    1

    Sean Everett, Advisor, Harvard Business Review

    Not only did Lida deliver on ideas for greenfield tactics, but she also helped work with Sales, Marketing, and Product to get them operationalized. I'd highly recommend her if you're looking for someone to help with both product management and marketing initiatives.

    2

    Tegan Bukowski, Co-Founder and CEO, WellSet

    Lida is a bright light and extremely hard working digital strategist.

     

    She was always thinking one step ahead and outside of the digital marketing box while also driving home our core company values.

    3

    César Salazar, Principal, Revolt VC

    Lida is a boundless source of creativity and inspiration.

     

    Her work ethic, resourcefulness and curiosity made her a real boost to our company, helping us discover and implement a new acquisition funnel in a highly competitive market.

    4

    Analise Roland, Founder, Apiary Alpha

    Lida is great at providing detailed explanations on how and why to set up strategic digital marketing.

     

    She's an asset to building your foundation and preparing for growth!

    5

    Chris Matthews, President, Treasury Dynamics

    Lida’s leadership and expertise were invaluable during our project. She understood our objectives and was able to quickly structure a program to meet our goals. Her communication skills and timely follow-up ensured our success.

  • CONTACT

    Let's talk 'Pidari' (which means 'resilience' in the Persian language).

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